Sunday, March 3, 2013

Google Boys

I cannot remember a time where I didn't rely on Google. During elementary school, I can recall using other search engines like AskJeeves and sifting through loads of irrelevant results.

I am always intrigued to learn how much complex mathematics is involved in computer programming.The basic structure of the Google Search engine uses a software called Googlebot to copy and store every web page onto the Google server. It keeps track of how often every web site changes it pages.The web pages are cataloged by subject. When a search is executed, Googlebot scans its on servers for relevant information. An top secret algorithm called Pagerank is used to categorize searches by relevance. The basic idea is that web pages that have the most links are more important.

In order to perfect the search engine Larry Page and Sergey Brin had to create their own computer out of many smaller hard drives. This combined computing power allowed Google searches to be executed much faster than their competitors.

Google was also the first company to integrate advertisements into the internet search experience. When a user types in a search time, advertisements for companies related to the search term. This allows companies to attract customers.

 Like many visionaries Page and Brin's ideas were not embraced by their contemporaries. Companies like Yahoo! and AOL were more concerned with monetary gains and they could not see the big picture. In my opinion, Google's success can be attributed to its "desire to make the world a better place"

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